The more things change, the more they stay the same.

Early this year, the Big Kahuna at Aloha decided to undertake something new.  In 2014 we made staffing changes that helped production and back office systems perform better (thank you Jason & Kayleigh for your hardwork!). 

So 2015 was to be the year of sales & marketing.  Ironically, as a print company, we never had a systemized & analyzed marketing campaign.  A lot of stops and starts over the years, but our main focus was always production.  With production in great hands, we knew we needed to feed the machine with new projects. We felt it was time to introduce ourselves to future clients. 

Through fantastic guidance from Simple Machines Marketing, our plan took shape.  And it was apparent Aloha wasn’t just a “Document Services” company anymore.  We provided print support to many different types of clients, and a new identity was in order.  Of course, when I told people about this, they said “you can’t change the Aloha!”.  That was obvious!  

We did the next best thing.  We kicked around different combinations and variations, and came up with Aloha Print Group.  Easy to say, describes what we do, and the web url was available.  It was a win-win!

So today we’re Aloha Print Group.  We’re ready to reintroduce ourselves to our loyal clients, and say Aloha to new ones.  Meet our great team of dedicated professionals on the Bios page – and learn about the different ways we can help you achieve your goals.  If you don’t see something you need, please ask. 

One thing that has always set Aloha apart is our desire to get things done, whatever it takes.  And that hasn’t changed one bit.

Mahalo!

Ginger

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